Displaying posts tagged with

“Publicis”

Dec
18
2009
Agencies, Website By JR | Comments

Web Shops Go From Underdogs to Top Dogs

Web Shops Go From Underdogs to Top Dogs.
A couple of days old, but I found the story interesting, yet oversimplified. Oversimplified because there’s more than one route for digital agencies to follow – one is indeed becoming more of the “agency of record” for brands (as opposed to simply “digital agency of record”). I think [...]

Aug
17
2009
Agencies, Social By JR | Comments

Reads of the week

Informative readings from the past week or so:

Is the Southeastern Conference banning social media creation from its sporting events? We can only hope not: http://bit.ly/Y2jRM
From The Economist – President Obama’s approval ratings dip below 50% for the first time: http://bit.ly/hbGXY
An excellent analysis of the Facebook-FriendFeed merger by David Berkowitz of 360i:  http://adage.com/digitalnext/post?article_id=138390
Darren Herman takes on [...]

Aug
15
2009
Agencies By JR | Comments

FT: Pessimism on WPP’s outlook

D’oh:
http://www.ft.com/cms/s/0/52711156-8907-11de-b50f-00144feabdc0.html?ftcamp=aud/uspartnerships/widget/netvibes/&nclick_check=1
I’ve always admired WPP’s boldness in pursuing digital investments and willingness to try new business models. Unfortunately, in this downturn, it’s become harder for those bets to pay off.

Aug
9
2009
Agencies, Display By JR | Comments

Publicis buys Razorfish

The news came out Sunday that Publicis purchased Razorfish from Microsoft for $530M. Good deal for Microsoft: by shedding the agency, their online advertising business can focus entirely on advertising enablement, with assets like Bing, Atlas, AdECN & MSN. There are some rumors that they turned down a higher offer from Dentsu, but that [...]